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POSTED APRIL 30, 2021   |   
Pretty Kubyane

Co-Founder & Chief Operating Officer at Coronet Blockchain


Pretty Kubyane is an amazing human being, she’s the kind of founder you want to keep in your contact list because you know you can learn a ton from her. She’s extremely business savvy and has a great vision for both Coronet Blockchain and Africa.

Pretty is from the same region as Nelson Mandela and you can tell she is destined for greatness just like Madiba.

Alright Pretty, the floor is yours!

Please provide us with your name(s)

Pretty Kubyane

Where are you from?

I was born and bred in the Eastern cape region of South Africa, in deep rural.

Tell us about you (background info)?

I am a born solutionist, having followed my late dad to the office from the age of 6, where he ran a wood cutting business, a mechanic workshop & training institute that took in village young men into an apprenticeship type program that set them up for a better life, and a family foundation that deployed various methods to bring about social impact across the villages around us.

Fully immersed in this approach to running a thriving social enterprise model, I went on to assist corporates with their Corporate social investment, when it comes to unpacking and accurately responding to community expectations and needs. This includes leading a team of analysts to configure a mining beneficiation framework for the country & kingdom of Lesotho. That’s when I Segway-ed into Management Consulting with focus on emerging markets, for unlocking business growth through strategy, for entities seeking to leverage Africa opportunities.

It was through one of those growth assignments that I got to Segway into Blockchain, when the salon entity we grew from a 500 USD position into a 2 million USD revenue within 36 months, got attention across board.

Today my daily priorities, thanks to the two funding tranches we received from IBM along with assigning us technical build expertise across 4 countries, building the blockchain framework, along with blockchain advocacy across Africa. Which entails preparing other supply chains, beyond the hair sector, to come onto our supply chain grid, where blockchain enables a see through supply chain effect across their respective value chains.

Why are you starting this business?

We identified 3 priority areas or problems facing the salon sector across Africa, a 7 billion a year sector, namely:
1. Quality: of the 100 million human hair pieces exchanging hands across Africa every year, 38% of them are counterfeit, that is a burden that affects at least 9 million women each year, from the pool of 24 million consumers.
2. Sourcing: African salons spend north of 40 000 USD on travel and accommodation alone flying out to seek quality hair extensions, in China, India, Brazil, and elsewhere, taking them away from their business and family, which creates multiple blind spots and losses for them.
3. Systems: more than 80% of salon businesses on the continent of Africa lack critical business systems (client bookings & inventory management) that are key to their staying open.Our Blockchain solution which is a business to business to consumer (B2B2C) is addressing all the above pain points, whilst also gives the businesses on our grid financial inclusion, for trade finance, thanks to the credibility of the immutable ledger & trade track-records.

Please provide us with some information about your business. (description, business model, etc.)

Our revenue model & business approach is simplified:
1. Quality: Vetting every hair piece and product funnelled through our eCommerce platform, vetting the manufacturers for ethical sourcing & traceability of inventory, vetting the salons, and enabling stylists to get onto the grid to offer skill as a service.
2. Sourcing: enabling salons and Africa based retailers to source hair without leaving their salons. Priority is given to salons that stock more than 5000 USD a month.
3. Giving salons inventory management systems & client booking systems with the blockchain eCommerce framework, embedded, for their sustainability. Our solution is re-applicable to other supply chains, hence we are in talks with leaders across various value chains on the continent, including having been approached by a leading university. With a focus on: food traceability & safety, cocoa, coffee, leather, etc.

What stage are you in right now?

We raised two funding tranches assigned specifically to the build of the solution, from IBM, and we are now finalising the final check boxes to conclude the solution build, whilst we are convening discussion for our seed B funding that is to be dedicated to Go-To-Market priorities, to roll out rapidly across key territories, in line with our current traction & interests.

We have already secured all the pilot phase participants including an Italy based manufacturer with more than 40 years sector experience.

We have also received more than 100 salon interests, thanks to our media phasing efforts to build traction. We have also received incredible inputs from various universities that gave us an alumni ecosystem, students and professors across the US & Columbia, including a team based in New York tackling legal and financial modelling, as we speak, totalling more than 40 individuals.

Estimated time to finish the solution build is 28th May 2021.

What are you looking for at this stage for your business?

To conclude seed B funding round.

What do you want us to remember about you?

A solutionist at heart whose social enterprise model is both profitable and social impact savvy, through the use of her deploying blockchain for social good to level the playfield across Africa, for women especially who have previously been denied a seat at the economic dinner table.

Where can we find you (social media)?

Twitter : https://twitter.com/PrettyKubyane

Linkedin : https://www.linkedin.com/in/pretty-kubyane-6a5b1987/

YouTube : https://www.youtube.com/channel/UCHuXbCiBr13mpW1d74i-SHA/

email : hello@coronetblockchain.com

Website : https://www.coronetblockchain.com